#Editorial style guide

An editorial style guide is a short set of rules that keeps a blog’s writing consistent, whoever or whatever writes it. It covers spelling conventions, capitalisation, how numbers and dates are written, preferred terms and tone of voice. Consistency makes a blog easier to read and makes the brand feel more professional. It also saves time, because writers and editors stop debating the same questions for every article. Articles under this tag explain what to include in a style guide, how to apply it to human and AI-assisted writing and how to keep it up to date.