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#Getting started

Starting a business blog from nothing, without the false starts most blogs go through. We cover deciding what the blog is for, choosing the first subjects, and the first ten articles worth writing. You will find what to set up before publishing and what can wait until there is something to measure. We also cover the realistic timeline, because the first months are quiet on almost every blog and knowing that in advance stops people giving up too early. The advice assumes a small team with limited time rather than a content department.

How Search Engines Crawl, Index and Rank a BlogOct 1, 2026 · 9 min read

How Search Engines Crawl, Index and Rank a Blog

Before a post can rank it must be discovered, crawled and indexed. A plain-English guide to the three stages of search and what a…

Keyword Research Without Paid Tools: A Practical MethodOct 1, 2026 · 9 min read

Keyword Research Without Paid Tools: A Practical Method

You can find good blog topics without a paid SEO tool. A step-by-step method using autocomplete, related questions, Search Console, trends and your customers.

Running a Business Blog in Two Hours a WeekAug 30, 2026 · 6 min read

Running a Business Blog in Two Hours a Week

A small business can run a useful blog in about two hours a week if the time goes to the right places. A weekly…

A Content Strategy That Fits on One PageAug 22, 2026 · 6 min read

A Content Strategy That Fits on One Page

Most content strategies are too long to use. A one-page version: purpose, reader, subjects, formats, pace, review, distribution and one measure, reviewed quarterly.

The First 90 Days of an Automated BlogAug 21, 2026 · 6 min read

The First 90 Days of an Automated Blog

What to do in the first three months of automated publishing: set up, review closely, refine instructions, check pages, and measure the right early…

A Blog for a Consultant or FreelancerAug 9, 2026 · 6 min read

A Blog for a Consultant or Freelancer

For one-person businesses a blog is less about traffic than proof: showing how you think to the few people who might hire you. What…

Blog Strategy for a Local BusinessAug 9, 2026 · 6 min read

Blog Strategy for a Local Business

A local business blog works best when it answers the questions nearby customers really ask, with genuine local knowledge, rather than pages stuffed with…

The First Ten Posts a New Business Blog Should PublishAug 3, 2026 · 6 min read

The First Ten Posts a New Business Blog Should Publish

What to publish first on a new business blog: specific customer questions, one overview, a comparison, one original piece, and why broad explainers should…

Choosing What Your Business Blog Is AboutAug 3, 2026 · 6 min read

Choosing What Your Business Blog Is About

The subjects a blog covers decide who reads it. How to find the overlap between what customers need, what you know and what you…

How to Start a Business Blog From NothingAug 3, 2026 · 6 min read

How to Start a Business Blog From Nothing

Starting a business blog in the right order: purpose, reader, subjects, setup, the first ten articles, a pace you can keep, and a measure…

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