#Getting started
Starting a business blog from nothing, without the false starts most blogs go through. We cover deciding what the blog is for, choosing the first subjects, and the first ten articles worth writing. You will find what to set up before publishing and what can wait until there is something to measure. We also cover the realistic timeline, because the first months are quiet on almost every blog and knowing that in advance stops people giving up too early. The advice assumes a small team with limited time rather than a content department.
1 nov. 2026 · 9 min de cititNaming a Blog: Titles, Taglines and Site Descriptions That Work
How to choose a blog name, write a tagline and set a site description that explain your focus to readers, search engines and AI…
1 nov. 2026 · 8 min de cititDo You Still Need a Blog If You Are Active on Social Media?
Social media brings quick attention, but a blog gives you a home that you own. See what each does well, when social alone is…
19 oct. 2026 · 8 min de cititHow to Pilot an AI Blog Tool: A 30-Day Test Plan
Before you commit to an AI blogging tool, run a short, honest pilot. This 30-day plan shows what to test, what to measure and…
9 oct. 2026 · 8 min de cititBlog Strategy for a Nonprofit Organisation: What to Publish
A practical blog strategy for nonprofits and charities: who the blog serves, which articles bring supporters, volunteers and donors, and how to keep it…
7 oct. 2026 · 9 min de cititExact-Match Domains: Do Keywords in a Domain Still Help?
Do keywords in a domain name still help a blog rank? What exact-match domains do and do not give you, the risks, and how…
1 oct. 2026 · 9 min de cititHow Search Engines Crawl, Index and Rank a Blog
Before a post can rank it must be discovered, crawled and indexed. A plain-English guide to the three stages of search and what a…
1 oct. 2026 · 9 min de cititKeyword Research Without Paid Tools: A Practical Method
You can find good blog topics without a paid SEO tool. A step-by-step method using autocomplete, related questions, Search Console, trends and your customers.
30 aug. 2026 · 6 min de cititRunning a Business Blog in Two Hours a Week
A small business can run a useful blog in about two hours a week if the time goes to the right places. A weekly…
22 aug. 2026 · 6 min de cititA Content Strategy That Fits on One Page
Most content strategies are too long to use. A one-page version: purpose, reader, subjects, formats, pace, review, distribution and one measure, reviewed quarterly.
21 aug. 2026 · 6 min de cititThe First 90 Days of an Automated Blog
What to do in the first three months of automated publishing: set up, review closely, refine instructions, check pages, and measure the right early…
9 aug. 2026 · 6 min de cititA Blog for a Consultant or Freelancer
For one-person businesses a blog is less about traffic than proof: showing how you think to the few people who might hire you. What…
9 aug. 2026 · 6 min de cititBlog Strategy for a Local Business
A local business blog works best when it answers the questions nearby customers really ask, with genuine local knowledge, rather than pages stuffed with…