#Headlines
Titles that earn a click without overpromising. We cover what to put first, how long a headline can be before it is cut in results, and why a specific noun beats an adjective. You will find the difference between a headline for a search result and one for a social card, and when they should differ. We also cover the patterns that stopped working and the ones that never did. Every example is something you can apply to a post you already published.
2026/10/01 · 9分で読めますWhy Google Rewrites Your Titles and Meta Descriptions
Search results often show a different title or description from the one you wrote. Why Google rewrites them, which pages it happens to, and…
2026/09/30 · 8分で読めますTitle Tag vs H1: Should They Match on a Blog Post?
The title tag and the H1 do different jobs. When they should match, when they should differ, and how to write both so search…
2026/09/27 · 9分で読めますOrganic Click-Through Rate: Earning More Clicks From Search
Your posts appear in search but few people click. How to read organic CTR in Search Console, what shapes it, and honest fixes for…
2026/09/26 · 8分で読めますGoogle Discover for Blogs: What Gets Articles Shown
Google Discover can send bursts of mobile readers to a blog without a search. What decides which articles appear, the image rules and why…
2026/09/15 · 6分で読めますWriting Introductions That Don’t Waste the Reader’s Time
The first hundred words decide whether the rest gets read. Here is what belongs in them, what to delete on sight, and a template…
2026/09/14 · 6分で読めますHow to Write a Headline People Actually Click
What to put first, how long a title runs before it gets cut, why a specific noun beats an adjective, and when the search…
2026/09/08 · 6分で読めますMeta Titles and Descriptions: What to Write and What to Automate
How to write meta titles and descriptions that earn clicks: length, what goes first, why search engines rewrite them, and what to fix when…